The main purpose for RSS is instant information, and this is the best way to frame your thinking on how to use it to build Internet traffic. Once you understand how to effectively use RSS, you will know that this will give you a competitive edge when it comes to building website traffic.
Originally RSS was developed to quickly distribute news media across the web, and since then other content publishers, bloggers, and marketers have come to realize the power of using RSS feeds to generate traffic, and as a way to develop loyal visitors. Part of the reason is that as the internet grows, it moves towards utilizing more and more shared content. Social media websites and social media marketing are proven examples of this. If your blogs and websites are not sporting some form of automated RSS feed, you are going to want to find a way to provide RSS feeds as an option to help build your traffic.
Some people have a hard time wrapping their heads around the concept of RSS, but it does not have to be that way. If you find the idea of Really Simple Syndication difficult to grasp, an easy way to still take advantage of it is to submit your links to social bookmark sites first, and then take the RSS feeds created and submit these to a few popular feed directories. Just do a search online for "RSS directories" or "submit RSS feeds". You can do this with posts, pages, videos, podcasts, comments, and really any kind of content link. You can also "ping" many of these feeds on the popular pinging services for additional traffic.
RSS for Generating Traffic
Here are some of the benefits that make RSS great for creating new and recurring traffic. The automated delivery of fresh content will alert web surfers to your site content and encourages past readers to return. Content that updates often means that search engine spiders will visit your websites to index new content. RSS allows for easy classification of content that users can parse to suit their individual needs. Information is easy to locate and navigate for viewing, scanning, and reading as partial or full feeds.
RSS should be of interest to anyone that is an online content provider, because it is an easy way to distribute content to reach new and potential audiences. Increased traffic means exposure to new marketing opportunities. RSS automates many functions, provides another way to communicate, and helps to position bloggers, webmasters, and online marketers as leaders in their respective fields.
Everyone online is always looking for ways to increase traffic, and a way to improve targeted traffic. If you have not yet discovered all the possibilities of using RSS, now is a good time to give it another look. It does live up to its name of "really simple syndication", and is worth a few hours or even days to learn, to understand, and put into good practice.
The fact that it is so simple and effective makes RSS very attractive as a way to increase Internet traffic for all your online promotions.
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